Ed A.

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London, United Kingdom

Investment Range

£0 - £100,000

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person Angel Investor

public United Kingdom

Professional background

A 20-year career in e-commerce for private equity-backed brands and retailers - one exit. Currently founder and CEO of a consumer brand in the wellness and nutrition space. I only invest in consumer product companies.

Areas of Expertise

Leading and advising consumer brands on the scaleup journey from £0m to £20m. Working with founders, CEOs, and investors on turnaround plans for £10m-£50m e-commerce brands. Just as comfortable talking strategy in the board room as I am getting in the weeds with detailed technical execution and data analysis.

Companies

Wool and the Gang

https://www.woolandthegang.com CEO/Director

Wool and the Gang is a global DIY fashion experience powered by the maker movement. A fashion brand that thinks differently. We are a premium craft brand with a wide range of yarns and kits, across knitting, crochet, macrame and embroidery. Designed to appeal to everyone from a newbie to a master maker, we sell globally online and internationally through a network of retail stores.

ICONIC LONDON

https://www.iconiclondoninc.com Advisor

The world-famous, glow-getting makeup brand born in London! ✨

Lucky Saint

https://luckysaint.co Investor

Lucky Saint is the UK's #1 independent alcohol-free beer.

Freja Foods

https://frejafoods.com Investor

Award-winning bone broths.

Interests

Industries

Products & Inventions

Retail

Sales & Marketing

Fashion & Beauty

Food & Beverage

Stages

Pre-Startup/R&D MVP/Finished Product Achieving Sales Breaking Even Profitable Other

Sectors

E-commerce Brand Wellness Nutrition

Location

East Anglia East Midlands London N. Ireland North East North West Scotland South East South West W. Midlands Wales York & Humb

Countries

United Kingdom Albania Andorra Austria Belarus Belgium Bosnia and Herz. Bulgaria Croatia Cyprus Czech Republic Denmark Estonia Faroe Islands Finland France Germany Gibraltar Greece Greenland Hungary Iceland Ireland Italy Jersey Kosovo Latvia Liechtenstein Lithuania Luxembourg Macedonia Malta Moldava Monaco Montenegro Netherlands Norway Poland Portugal Romania Russia San Marino Serbia Slovakia Slovenia Spain Svalbard Sweden Switzerland Turkey Ukraine Vatican City

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